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Blog

8 of the best apps to use

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28 July 2015

+-*With millions of apps available in the marketplace, user experience can literally be the difference between success and failure. People are unforgiving – so if your app doesn’t provide a simple, easy and enjoyable experience, or a vital service, you’ll really struggle to retain users. Here are some apps that […]

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The importance of your newsfeed

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21 July 2015

+-*Like so many of today’s social media fans armed with smartphones or tablets, I hold my hands up as a self-confessed sucker for a bit of gossip and news consumption using just my feed. And why on digital earth not! In 2014, Pew Research found that a resounding 30% of […]

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It’s a topsy turvy world – are you the right client for us?

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14 July 2015

+-*At Dimoso we pride ourselves on working with great companies with great products and it’s a well-known fact that we decline to work with way more clients than we take on. It’s not that we just want to work with the rock stars – we work with popular brands and […]

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The secret of a (mobile) startup

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7 July 2015

+-*  Often when I talk to clients about their new mobile app, game or technology start-up I compare these times in the mobile industry to the times of the dot com explosion. My then agency Flapjack was one of the first agencies to understand that the web was the next […]

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Your daily dose of knowledge

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30 June 2015

+-*A few weeks ago Dimoso’s Global Intelligence team (www.DGI.global) quietly launched Dimoso’s own daily news report that we distribute on a daily basis to clients and friends in the industry. The DGI team is a group of editorial experts who scan the press for numerous organisations in all sectors (spanning […]

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The importance of having fun

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17 June 2015

+-*At Dimoso we like to regularly go out of our normal ‘work mode’ and dive into a social activity as a group. Drinks in the pub after work are nice, but we like to mix it up a bit and try to do something a bit different each time. We […]

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The (ir)relevance of the press release today

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17 June 2015

+-*Everybody marvels at the way technology has changed our lives, brought us closer together geographically and has dramatically changed the pace at which things get done. But not everything has changed. As I write I am on a beach in Jamaica (and sipping on a rum punch). I have managed […]

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The status of mobile payments

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10 June 2015

+-*The excellent organisers of the MPayment Summit had a brilliant idea: put the top players in the mobile payment industry in a room, make them discuss the market situation and share their best ideas. We went along, and here’s what we found. Too many cooks There are more than 30 […]

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Three steps to monetising your mobile game

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20 May 2015

+-*Making a game profitable can be one of the toughest parts of development: the competition is huge, with some developers spending massive budgets on marketing, user acquisition and analytics. The long-tail mobile games (ranked 10,001 to 200,000+) are thought to generate about five per cent of the app stores revenues, […]

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10 things to do when building an app

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6 May 2015

+-*So, you’ve decided to build an app. Great idea! Apps are a booming business, but for every Uber or Spotify there are thousands of apps that fail. Successful apps usually have the essentials in place before they take their product to market. Make sure you do the following 10 things when […]

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